Maritime Training School


An SEO company that guarantees results.

We offer a wide range of services to meet every type of need.

Information



Service: SEO

Timeframe: Results within 2 Months


Challenges

  • Existing domain authority of the website was quite low in the beginning of the campaign.
  • Keywords chosen for the campaign have decent search volume and medium competition.
  • We had to compete with government and educational websites in SERP as these were among our top competitors.
  • Website had a lot of onsite bugs which needed to be analyzed and fixed for improving rankings in SERP.
  • Bounce rate of the website was also high due to look and feel of the site.
  • Website had a simple informational layout rather than one which can get conversions.


Solution

  • We started with analyzing relevant pages for the targeted keywords. New landing pages were created for specific keyword optimized pages.
  • Meta information which included meta title and meta description was drafted according to the relevancy and impressive form user perspective. It will help more users in search to land on the website.
  • Website load time speed and page size were also optimized.
  • Keyword optimized on-page content was added on the website on the pages. Interlinking of the webpages was done which help authority to rotate in the website. Call to actions and form was added on the website to get conversions from traffic driven on the website.
  • Client business was registered on local citations website .com.au extension which also has decent domain authority for local SEO.
  • We got relevant high-quality contextual links from high DA, high TF sites.


Results

It's been 5 months since the start of the campaign and all the keywords are now ranking in Top 5 position in Google SERP. Here is the screenshot:

The traffic has been consistently increasing since then. Here is the screenshot:

The backlink profile of the website also has been continuously increasing since we started working on the project. Here is the screenshot:

Keyword Rankings and Search Volume

Keyword: Boat License Course

Monthly Search Volume: 390 

If you are interested in ranking your website in the organic results, let us do some awesome work for you too.

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